New York–based UX Strategist & Product Designer. Over 15 years of experience and 500+ innovative projects, blending user-centered design with design thinking to transform ideas into impactful solutions.
Saatchi & Saatchi Wellness – HeartBeat – FCB – Sidlee Agency — Y&R — Meta — JWT – Sapient Razorfish – Coca Cola – Pepsi Co. – VIACOM – Indeed – United Nations – Web.COM – Stock Exchange – Nasdaq – Stock Loan – SAP/Concur – HSBC – Samsung SMB – Pfizer – Johnson & Johnson – Roche Pharma – HP (ARIZE) – Abilify MyCite – Amgen – Sunovion – WebMD – GSK Pharma – AbbVie. As Lead UX Designer for Abilify Mycite, I thoroughly audited and enhanced design, solving accessibility and usability issues to align with ADA, follow FDA guidelines, and meet rigorous digital health industry standards.
As a UX Strategist & Product Designer at Cambria, a kitchen countertop design company, I designed user experiences using AEM Enterprise Application tailored for both B2B and B2C markets.
As the sole UX/UI Designer for Sable, a financial B2C project, I meticulously designed the comprehensive user experience and intuitive interface for the seamless domestic wire transfer feature.
Cambria As a Product Designer, I created a robust design system from scratch to ensure consistent and cohesive design across Cambria's entire product range.
My role as a UX/UI Designer, I enhanced the design system by incorporating accessibility and usability features to meet industry standards.